And you know what? They look good on the wrist. I’ve seen them at bars, at restaurants, on the subway, just about everywhere. It’s summer time here in New York, which means bare arms and a plethora of water-related watches are now on permanent display, and well-represented among them is the Calibre de Cartier Diver. Image Credit: Equation du Temps Present Dayįast forward a year and a half and it seems, at least based on the anecdotal evidence anyway, that Cartier made a good decision. It’s almost a given if you want to be taken seriously in this segment.
All the other ‘main-stream’ brands such as Omega, Rolex, IWC, etc. The brand had already been for some time trying to reposition itself in a more attractive light to young, male buyers who were interested in something more than just a pretty face (and a rectangular case!) and had already enjoyed a deal of success with the launch of the Tank MC earlier in the year (complete with round case and in-house movement.) The Calibre de Cartier Diver therefore seemed like somewhat of a logical next step. Or a disastrous one.Īll the other ‘main-stream’ brands such as Omega, Rolex, IWC, etc. Upon some quiet reflection in our reflecting chair however we soon came to the conclusion that this could be a very good move for Cartier. Like many curious onlookers at the time we were a little surprised by this announcement, bemused even, as at least to us it seemed totally out of character for the brand.
About a year and a half ago now Cartier announced the impending release of their first ever diver’s watch the descriptively named Calibre de Cartier Diver.
0 kommentar(er)
